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ARKO MEN
everything will be smooth

CREDITS

Client - Arko men

Director - Mykyta Kuzmenko
CD - Volodymyr Kobets 

AD - Andrii Didyk

Copywriter - Ksyusha Sychova

Arko Men

 Social Media campaign

In 2016, we launched a digital-first campaign and became pioneers in implementing 360-degree video in Ukraine. Our goal was to create viral content that resonated with the young, active generation. We filmed a parachute jump using 360-degree technology, a groundbreaking approach rarely seen in Ukrainian promotional campaigns at the time.

 

1.
3… 2… 1… Lets Fly!

We did it, first-ever shaving while flying,
As smooth as it can be.
 
To shoot our incredible video, we literally went ahead of time. The #ARKOmen team was one of the first to receive the Samsung Gear 360 camera before its official worldwide release.

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2.
All smoooth

Right in the middle of summer, in 40-degree heat, the guys took their boards and organized a real foam slalom. Everything went smooothly. Enjoy the video.

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3.
Easy to wash off

Last but not least! After applying the shaving foam, you need to wash it off. And what's the easiest way to do it? On a bungee, of course!

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© 2023 by Andrii Didyk

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